Tuesday, November 10, 2009
Apple’s Tablet, Jobs, and Selling the Idea
There’s an interesting essay in Wired that continues the discourse on Apple’s hypothetical tablet (which I think we’ll see in Q1 next year). The article takes an approach of considering what Steve Jobs brings to the process, but i thought it was specifically interesting in two regards:
1) The idea that it’s in Jobs’ agenda to save the media
2) The recognition that Apple may have a way to make money off of this
When I think of this theoretical device - given what we know - I do think that it could serve as a suitable electronic reader (there’s a reason why the Kindle has gotten larger). But I also think that Apple has the distribution model that could work. Folks are already buying music, television, and software “a la carte” in rather large numbers. Would it be surprising to extrapolate that they might also do so with text?
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